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SERVICES

While primarily a turn-key sales platform, Evolution's full suite of services can help take a brand from concept through production, from market planning to in-market sales in multiple major markets across the United States. 

Each facet of the brand building process is tackled through an integrated approach: design must be compelling, but functional; sales must work in concert with marketing efforts; workflow must be fluid through the Three Tier System; case volume is developed at the account-level bottle by bottle.

BRAND CREATION
FROM CONCEPT TO PRODUCTION

• Market Analysis

• Naming

• Brand DNA/Identity

• Narrative Development

• Liquid Development & Sourcing

• Visual Identity & Package Design

• Bottle Design & Sourcing

• Business Plan Development

• TTB Approval Oversight (Formula & COLA)

• Production Management

SALES PLATFORM
FROM BRAND TO BUSINESS

• Importer/Compliance Alignment

• Trade Marketing

• Existing Sales Force

• Brand Validation

• Distributor Alignment

• Distributor Management

• Budget Management

• Sales & Marketing Execution

• Account Development &  Management

MARKETING
FROM PRODUCT TO BRAND

• Category Research

• Target Market Research

• Brand Strategy

• Cost of Goods Analysis

• Pricing Strategy

• Marketing Material: Development & Production

• Go-to-Market/Launch Planning

• Sales & Marketing Planning

• Sales Forecasting/Projections

• Budget Development

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